The cheapest courier – is it worth it?
The development of sales via the Internet is increasing the demand for courier services. Thus, more and more shipping companies appear on the market offering the fastest, cheapest and best services. It all sounds great, until it turns out that behind the advertising these are nothing but empty promises. Couriers are late or do not arrive at all, and as you know – the reputation of the company that uses their services also depends on them. Therefore, it is worth choosing wisely. In what way? You will read about it below.
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What do you need a courier for?
The answer seems obvious – to send sold products to customers. That’s fine, but is it just the mere act of getting the package into the hands of the person who purchased it? Not really. The timing of the shipment is also important, as well as how it is treated during its journey to its new owner. After all, if, for example, your company deals with the sale of glass items then you must have full confidence in the courier company with which you sign a contract. Because what if it turns out that the goods are delivered to the customer in pieces? People are likely to give a bad reputation to your store, not to the courier company. This is because rarely do people try to analyze the possible course of events and realize that the courier, not your company, is responsible for the fact that the product was damaged. Rather, one simple thought pops into the customer’s mind – “I ordered a vase from XXX company and it came damaged – they don’t care about the customer”.
How to choose it wisely?
The cheapest courier is not always means the best. And in the long run you may be at a loss if you pay less money for this service. Sounds crazy, doesn’t it? After all, how can you lose out on something you pay less for? Well, you can. Imagine a situation in which your low-cost courier delivers all the shipments to your customers with a long delay. Or that most of them are damaged. There will be a sprinkling of negative reviews about your company. You will be the one responsible for replacing the goods or refunding them. And you will be the one that customers will start to shun, as an unreliable company. And not to belabor the point – we do not think that every cheap courier is a bad choice. But in addition to the price, it is worth paying attention to other things. For example, on reviews about the company on the Internet. However, this is not always enough. Check the customer service, though. A good way is also to order some trinket, which will be delivered by the courier company you are considering. In this way you will perfectly verify the quality of service, that is:
- whether the couriers are friendly and cooperative,
- whether the shipment arrived on time,
- whether the goods were not damaged.
And only after you check the quality of courier services and choose a few of the most reliable companies, you can make a final decision taking into account the price. This will give you confidence that cooperation with this particular courier company should be successful. Remember, however, that if you turn out to be wrong – you can stop cooperation and look for another shipping company.
A few courier companies you can trust
We will help you and below we will introduce you to several companies from which you can confidently start your search for your courier company. However, remember to check in any case whether the conditions they offer suit you.
- DHL – a company known and liked by many. No wonder – quality and delivery time are the strong point of this company. The price also does not knock you off your feet, although we warn you – these are not super cheap shipments.
- Inpost – however, if you care quite a bit about the price then we recommend Inpost. They have the cheapest services, while at the same time maintaining appropriate standards of quality of services offered.
- UPS – also a very good courier company with great customer service. Not bad in terms of price (although not as good as Inpost) and quite good in terms of delivery time (although here the undisputed winner is DHL).
When choosing a courier company, remember that your cooperation should not be an ordeal. The cheapest courier, on the other hand, can definitely be a bad choice. Therefore, quality, delivery time and customer service should always come first. Only if you assess that the courier company realizes all this at a sufficiently high level should you consider the price.
